GPHW2024: CAPHIA Infodemic Management Masterclass

Theme:Promoting a Sustainable Life for Thriving Communities

Date and Time: 11th April 2024 | 15:30-17:00 (AEST)

Event Description: The infodemic has been defined by WHO as ‘the overwhelming amount of information, accurate and otherwise that accompanies an acute health event’. The infodemic can make it difficult for people to find accurate health information from reliable sources to make informed decisions about their health. While the infodemic concerns health information seeking, access, and use during health emergencies such as COVID-19, this challenge is the outgrowth of the modern information ecosystem that increasingly impacts other health programs and the health system, as well as society at large.

The information environment is the cumulation of individual, community, organizational, and systems approaches to health information production, exchange, translation, and use. People express themselves, share information, and signal their questions, concerns, and trust in health information through a range of online and offline interactions, that are influenced by a range of factors.

When overlaid with public health, the information ecosystem dynamics challenge how people search for, access, interact with, feel about, and act on health information, therefore contributing to health behaviors. Building resilience to health misinformation and skills to navigate the information environment to find accurate and credible health information is important but complex. Similar to other health issues, factors such as the social and commercial determinants of health, supportive environments, trust in government, health system, health services and each other, interpersonal and intergenerational health information seeking and use, and personal skills all impact an individual’s ability to search for, access, process and act on health information.

This session will introduce the key concepts of a healthy information environment, how it challenges the health system in routine and through infodemics in health emergencies, and describe the lessons learned in the field of infodemiology during the pandemic. The speakers will encourage active participation to share experiences. The presenters bring global and national experience and look forward to the conversation.

Event Link

Event Type: Seminar / Webinar

Event Format: online

Language(s): English

Organiser(s): CAPHIA · Council of Academic Public Health Institutions Australasia

How to Attend Virtually: Zoom Link (will be sent after registration)

Registration: Link